The unit economics of your on-demand delivery business reveals the path to sustainable growth and success. Understanding this simple formula yet complex calculation is key to achieving your business goals.

This guide explains:

  • What unit economics is and why it matters in the context of today’s on-demand world
  • Why unit economics is so critical to the health of your business
  • How to calculate the unit economics of your business, with examples across verticals
  • How maps are an underutilized tool in the quest for optimization of unit economics

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